Starting your very own blog is a big step and being able to make money from it is a great achievement. I think I’ve monetised my blog but I’m not sure what to do next then read on as this has you covered.
It is an exciting moment when you discover that your blog has turned into a source of income. Blogs are still hugely profitable despite the rise of social media and long may this continue.
Monetising Your Blog
Even though your blog may not make you a millionaire overnight, it doesn’t mean that you shouldn’t plan your next step.
Monetising your digital presence opens a vast range of business opportunities. You really need to study them carefully.
Whether you want to become a full-time blogger in the future or not. Wondering how your going to boost your blog’s profit short term, you have to consider your next step
Build a meaningful audience profile
Typically, when your blog makes money, it’s time to become more strategic about your target audience.
Think about what niche your blog falls into, whether you are a food blogger or a beauty blogger . You target the correct audience for your content.
The reason why a blog is earning an income is that it attracts a large volume of visits.
Even if you choose to use affiliate networks for marketing or promotional displays. It’s essential to understand how your blog audience plays a role in your income. Building an affiliate income has huge potential and is uncapped too. The comprehensive affiliate marketing guide has everything you need to know to get up and running. Using Pinterest for affiliate links is a great tool to utilise as its completely free and with the right keywords can serve you a huge audience.
If you display ads, for instance, by joining the Google Display Network, you can get paid each time the ads appear.
The more readers you have, the more often the ads appear, and the more you get paid.
In other words, you want to profile your readership.
You can also use the information on your audience to reach out to potential clients for sponsored content. It makes sense to create a partner relationship with your clients, so you can continue to serve paid content that is relevant to your audience.
Additionally, recurring sponsorships will secure your income in the long term.
Consider business investments
When your blog starts making money, you may require assistance in preparing for your personal tax.
Most people are inexperienced when it comes to self-assessment taxes, as if you’re employed, your taxes are automatically deducted from your wages. Depending on how much money you receive from the blog, you may be expected to make a payment to the HMRC – however, it isn’t necessary if you’ve earned less than £1,000 from your blog.
Interestingly, you can also keep your tax return low by using tax deduction regulations to invest in your blog. For instance, the cost of a new logo or new server services can be deducted.
In short, you can make your blog better on a budget.
Have a pitch ready
As a blogger, you can pitch your online skills to businesses.
Some clients may want you to write guest posts on their website or to become a brand influencer on social media. Businesses are always on the look for bloggers to elevate their marketing pitch. You can use your blog to secure a side hustle job, sharing relevant web traffic data to demonstrate your expertise.
Google Analytics is an excellent source of free information about your blog. Get familiar with the interface to find out how to use cohort analysis tools and location tabs. There’s more to know about your blog than the volume of visits. Figuring out if readers frequently come back or where they are based can help position yourself as a professional blogger to new businesses.
I’ve Monetised My Blog. Now What? Well even as a side hustle, your blog can be a reliable source of income. Both as a platform for paid content and as a portfolio for your blogging expertise.
If you are going to grow your profits, you need to make sure you get a good understanding of how your income affects your taxes. Want to pay less tax for your blog?
You may want to consider turning your side hustle into a limited company.
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Very informative and useful blog on monetization.
This is something that is always on my mind. It’s hard to know when the right time to do it is – when you might stop having imposer syndrome and in my case the constant feeling that the blog needs to be just perfect before you monetise it. I think there is no such thing as perfection, so it’s a good idea to just prepare for it and go for it! 🙂 Thanks for this post 🙂
This is such a good post! There are always steps to take after monetising, I need to start pitching!
Hi Claire,
Another great article! It’s embarrasing to say, but I haven’t really thought this far ahead. I’m so concerned with just monetizing the blog that I didn’t think what the next step would be. This article has got me thinking about the future of our website.
One thing I didn’t expect to see here is investments. I know it’s sort of standard in the real world, but when reading blogs about monetizing, I’ve never come across just looking at something like investing. Got me thinking.
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