Blogging is about so much more than pouring out your mind into a 1000-word post. You have to do a lot of things in order to ensure you make your posts appealing to people, as well as easy to find. On top of that, you need to look after your end of things, ensuring people are able to use your blog in the right way and that readership figures are going up not down. Here are some of the details that matter most.
Breaking Writing Up Into Readable Chunks
If your writing is one big block that’s pretty much impossible to follow, no one is going to be interested in what you have go say if you are not presenting it in a digestible way. This best way to do this is to break up the writing into readable chunks of content that flow nicely and don’t appear too overwhelming when you look at them on the digital fame.
Tracking User Interactions
When you track how people are using and interacting with your blog, it can really help you to understand what you’re doing right and where you’re going wrong. It’s worth thinking about all this because the sooner you start making improvements that make sense to users, the better. Visio training can help you with creating a visual representation of this stuff, so that might be worth looking into.
Sticking to a Schedule
People who come to your blog expect there to be some kind of posting schedule that’s stuck to. If you don’t stick to a regular schedule, you will only suffer the consequences because people will become frustrated with your blog and eventually stop checking to see if new content has been posted. That’s why a clear schedule shared with audience members is so key.
Messy and useless URLs have a big impact on the SEO performance of your blog posts. Rather than including little more than a string of numbers, you should include keywords because these make your pages easier find via all the main search engine platforms that people use. It’s easy to make sure that your URLs are set correctly like this, so don’t skip over it.
Linking to Your Other Posts
If you don’t remember to link to the other posts that you’ve written in the past, you will have a problem because this will result in you missing out on more traffic. Your traffic will increase when people jump from post to post, reading as many of your articles as they can. You can facilitate this easily by linking to the other posts you’ve written in the past and giving them new life.
These are the details that really will have an impact on whether or not your blog has a fighting chance of doing well and achieving success or not. It’s up to you to make sure that you get these things right and give your blog posts a chance of being read by a wide audience or not.